Please read over the following documents.
Advert – Notes
Non Fiction – Advert – Domestic Abuse
Any questions then please let me know.
Please read this document Parks and Recreation carefully and if you have any questions then please ask sooner rather than later.
Those of you still sitting National 5, I know you’re thinking this snow day will help you make your assignment top top quality, but just make sure I receive an email with it completed at some point today.
Please find below some, just published, assignments from the SQA. Crucially, these new ones include the extra two marks in the development section for each question where you evaluate how what you have done will help connect with audience/meet your purpose etc…
This is really really useful stuff and it is vital you read it.
Once your product is finished and your development stage is complete you will want to go back and maximise the marks you might gain for the planning stage. Look below for some detailed guidance to help you to do so.
- Don’t spend more than a sentence or two talking about the selection of your target audience; of more importance is for you to explain what your research told you about this audience and how this has influenced your plans:
- Example – I found out from the BrianAir media studies website that one common genre convention that is expected by my target audience from an action film is for there to be a car chase (https://brianair.wordpress.com/film-theory/codes-and-conventions-of-action-adventure-films/ ). Key examples that are particularly popular with my target audience would be the car chase involving the mini racing through the streets of Paris in The Bourne Identity and the various chases in the Fast and the Furious. So in designing a storyboard for my trailer for an action film I decided to have a short sequence from the car chase that would make clear to the audience that a car chase was part of the film and provide a clear idea of the genre of the film. I would use quick editing, the loud noise of an engine and an exhilarating music track such as ‘Ace of Spades’ by Motorhead, to give the idea of speed and a thrilling scene.
- In your two institution questions think about the following –
- Internal factors might include: time, equipment, resources, rules and regulations relevant to your school or college.
- External factors might include: legal and voluntary controls, general laws, health and safety, copyright.
- Example Internal – I face several restrictions in what I would like to make due to my lack of budget and equipment. A common camera used in Hollywood is the Red Epic Dragon which was used to shoot films such as Transformers: Age of Extinction and Gone Girl (http://filmmakersfans.com/7-types-cameras-used-hollywood-movies/) and these typically cost between $25000-$50000 dollars, which is clearly not affordable. However, it is possible to shoot something that looks fairly professional using an iPhone, for example the recent film Tangerine was filmed using an iPhone 5S(https://www.theverge.com/2015/1/28/7925023/sundance-film-festival-2015-tangerine-iphone-5s . But to achieve a professional look they needed to do a lot in post-production and they needed a special lens to attach to the phone and I don’t have the time for a lengthy edit nor the budget for a lens. (Please note – like the other questions you can consider things that won’t necessarily be required of your level of finish. All the questions about internal/external factors want you to do is research film-making – or whatever is relevant to your project – and discuss some of the obstacles you might face in getting the text made.)
- Example External – A car chase would be a key element of my movie and there are several issues that I would need to consider regarding the health and safety of the actors in the film and also the permission I would require to use an external location to film it. (This answer would continue with what I had found out about filming this sort of scene and what I would need to do to make it safe and to work as I planned.)
- The last two questions should be relatively straightforward and I would recommend you focus on Representation and Narrative.
- Representation – You should explain why you have selected a particular actor, how you intend to portray them and what techniques will help you to do so (mise-en-scene will be really important here) – it is a good idea to reference similar content e.g. A very popular star in action films such as The Transporter and Crank, is Jason Statham… (https://www.ranker.com/crowdranked-list/best-action-stars)
- Narrative – Think about the sort of stories that are common in this genre of films – think about setting up enigmas and making clear who the hero/villain is.
This is obviously a little geared towards you producing a film product but the same principles apply to the various other types of media content you are producing. As always, any questions ask sooner rather than later.
Your next two deadlines are as follows: by Thursday the 15th you should have completed your media product; for Monday the 19th you should complete the Development section of your Assignment and email it to me, see below:
Complete this step after you have made your content.
Select five examples from your developed content that you think demonstrates an ability (or attempt) to create impact or convey connotations. An example could be a part of your content such as camera work or other elements in a particular shot, or the use of font or layout. Alternatively, it might be something that applies throughout your content, such as a particular tone, a narrative structure or a representation. For each example, identify what it is and where exactly it can be found in your content. Then answer the following questions on each example:
- Describe the techniques or codes you used in this example, and then explain in detail the impact or connotations you intended. You can explain this generally, or link to such things as your target audience, purpose or anything else you consider relevant. (5 marks)
- Evaluate the strengths and/or weaknesses of this example. You should refer to aspects such as target audience, purpose, production processes, personal performance, potential strategies for improvement or anything else you consider relevant. (2 marks)
Remember the previous examples that you were given also have the development stage examples that you can use as models (PLEASE NOTE – the given examples do not have any evaluation of strengths/weaknesses as that is an additional element for this year):
National 5 Media Assignment
Any questions please comment or email me.